Nimish Arora
For me HGH India is very special exhibition, our company has grown from here. Also, DC launched DC Home this year and we have keep in spirit with your ambience of product mixes. We have introduced first of its kind innovative tie up with Aditya Birla and we have launched environmentally free bedding range, we have come up with the concepts of readymade curtain, cushions. We have introduced RRP i.e. recommended retail price where the customer gets the complete flexibility to get an advantage of product which is based at a very substantially good price. So, brands are because brand sustains the longevity of the product, so customers, retailers are happy with it plus another thing about soft home furnishings is the categories cannot be perished, so the way it is growing now it’s in organized manner and spaces are getting divided. We had lot of chain stores also coming in and I got buyers this time from China, Turkey, so it adds it makes a complete experience and there are things which have really fallen into place. As they say the 7 years itch is over so the story will get stronger for you and I am always gonna be with you in spirit and in product.
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